About Us

It all started with Strike, our founder’s show potential Shih Tzu, 18 years ago.
 
Strike was unfortunately diagnosed with a chronic case of mange and no amount of veterinary visits, medication and types of diet could help him. Strike was losing his crowning glory, confidence and appetite in no time. 
 
Our founder, Mr. Ang Eng Keong, chanced upon an article on raw feeding and though skeptical, he decided to give it a try. With just one raw chicken wing, he did his first attempt. Strike was totally ecstatic and completed his meal without hesitation. It was a light-bulb moment for both owner and dog. Since then, Mr. Ang Eng Keong had meticulously studied, researched and improved his methods of raw feeding, aiding to Strike’s full and fast recovery. 
 
Through the years, many cats and dogs had benefited tremendously from Mr. Ang Eng Keong’s raw diet recipes and the countless excellent results achieved, blossomed into an even bigger dream. 
 
In 2013, the Malaysia pet industry witness the evolution of Coco & Joe® BARF™ with Coco, our rescued stray and Joe, our Malaysian grand champion American cocker spaniel, as cover models. It is with much love and pride for Coco & Joe to represent all canines, whether strays or pedigrees, to equally enjoy and benefit the wholesome goodness of Coco & Joe® BARF™
 
Today, Coco & Joe® BARF™ has become the preferred daily diet for many furkids and is now available in more than 200 pet shops, veterinary clinics and boarding facilities in Peninsula Malaysia.

About Us

It all started with Strike, our founder’s show potential Shih Tzu, 18 years ago.
 
Strike was unfortunately diagnosed with a chronic case of mange and no amount of veterinary visits, medication and types of diet could help him. Strike was losing his crowning glory, confidence and appetite in no time. 
 
Our founder, Mr. Ang Eng Keong, chanced upon an article on raw feeding and though skeptical, he decided to give it a try. With just one raw chicken wing, he did his first attempt. Strike was totally ecstatic and completed his meal without hesitation. It was a light-bulb moment for both owner and dog. Since then, Mr. Ang Eng Keong had meticulously studied, researched and improved his methods of raw feeding, aiding to Strike’s full and fast recovery. 
 
Through the years, many cats and dogs had benefited tremendously from Mr. Ang Eng Keong’s raw diet recipes and the countless excellent results achieved, blossomed into an even bigger dream. 
 
In 2013, the Malaysia pet industry witness the evolution of Coco & Joe® BARF™ with Coco, our rescued stray and Joe, our Malaysian grand champion American cocker spaniel, as cover models. It is with much love and pride for Coco & Joe to represent all canines, whether strays or pedigrees, to equally enjoy and benefit the wholesome goodness of Coco & Joe® BARF™
 
Today, Coco & Joe® BARF™ has become the preferred daily diet for many furkids and is now available in more than 200 pet shops, veterinary clinics and boarding facilities in Peninsula Malaysia.

A Word From Our Founder

I am Ang Eng Keong from Georgetown, Penang, founder of Coco & Joe® BARF™. I hold a degree in medical technology and am one of the few Malaysians certified by American Society of Clinical Pathology to work in hospitals in the States. I am also a breeder and owner of many champion dogs. Being a certified judge for 3 FCI Groups, I am constantly upgrading myself and currently understudying to becoming a fully certified judge for dog shows.
 
Having returned from States, I worked for pharmaceutical companies where I gained insights of the importance to eat well, live well and rest well for a stronger immunity body. 
 
As an avid lover of dogs and cats, my prior experiences enabled me to easily grasp the physiological and medicinal aspect of these animals. My love for abandoned pets and pet rescue efforts brought me new perspective on life to keep trying. Little did I know that was how we started our research to embark on this journey to perfecting our own BARF diet recipes. We are committed to providing the best natural diet for dog and cats alike and I am happy to share that we have perfected our BARF recipes.

Our Mission:

  • To formulate 100% natural & balanced food recipes which benefit the health and wellbeing of all dogs and cats.
  • To promote and educate pet owners on the benefits of raw feeding.
  • To increase the acceptance level of this beneficial ancestral diet.
  • To make Coco & Joe® BARFTM diet extremely convenient to use and easily available nationwide.

A Word From Our Founder

I am Ang Eng Keong from Georgetown, Penang, founder of Coco & Joe® BARF™. I hold a degree in medical technology and am one of the few Malaysians certified by American Society of Clinical Pathology to work in hospitals in the States. I am also a breeder and owner of many champion dogs. Being a certified judge for 3 FCI Groups, I am constantly upgrading myself and currently understudying to becoming a fully certified judge for dog shows.
 
Having returned from States, I worked for pharmaceutical companies where I gained insights of the importance to eat well, live well and rest well for a stronger immunity body. 
 
As an avid lover of dogs and cats, my prior experiences enabled me to easily grasp the physiological and medicinal aspect of these animals. My love for abandoned pets and pet rescue efforts brought me new perspective on life to keep trying. Little did I know that was how we started our research to embark on this journey to perfecting our own BARF diet recipes. We are committed to providing the best natural diet for dog and cats alike and I am happy to share that we have perfected our BARF recipes.

Our Mission:

  • To formulate 100% natural & balanced food recipes which benefit the health and wellbeing of all dogs and cats.
  • To promote and educate pet owners on the benefits of raw feeding.
  • To increase the acceptance level of this beneficial ancestral diet.
  • To make Coco & Joe® BARFTM diet extremely convenient to use and easily available nationwide.

A Word From Our Founder

I am Ang Eng Keong from Georgetown, Penang, founder of Coco & Joe® BARF™. I hold a degree in medical technology and am one of the few Malaysians certified by American Society of Clinical Pathology to work in hospitals in the States. I am also a breeder and owner of many champion dogs. Being a certified judge for 3 FCI Groups, I am constantly upgrading myself and currently understudying to becoming a fully certified judge for dog shows.
 
Having returned from States, I worked for pharmaceutical companies where I gained insights of the importance to eat well, live well and rest well for a stronger immunity body. 
 
As an avid lover of dogs and cats, my prior experiences enabled me to easily grasp the physiological and medicinal aspect of these animals. My love for abandoned pets and pet rescue efforts brought me new perspective on life to keep trying. Little did I know that was how we started our research to embark on this journey to perfecting our own BARF diet recipes. We are committed to providing the best natural diet for dog and cats alike and I am happy to share that we have perfected our BARF recipes.

Our Mission:

  • To formulate 100% natural & balanced food recipes which benefit the health and wellbeing of all dogs and cats.
  • To promote and educate pet owners on the benefits of raw feeding.
  • To increase the acceptance level of this beneficial ancestral diet.
  • To make Coco & Joe® BARFTM diet extremely convenient to use and easily available nationwide.